DR. MARTENS x UNDERCOVER: A HIDDEN GRAPHIC FOR THOSE WHO KNOW
Founded by Jun Takahashi, Undercover is a world-renowned Japanese fashion label known for its punk-rock-influenced aesthetic. And we go way back. Our latest 1460 Remastered boot will be our 6th collaboration with Undercover. Takahashi is carving out a space DM’s history. And it’s not just our anniversary. It’s Undercover’s too. It’s been 30 years since Undercover was established and 60 years since we were. So this time, Takahashi has gone all out to mark the occasion. And celebrate our long-running partnership.
Drawing on his technical design philosophy, Takahashi has created a one-off, bespoke bouquet pattern to celebrate our joint anniversaries. A floral gift that’s symbolic of an international symbol of celebration — it’s not just about the look of the boot. It’s a hidden meaning and secret message for those who know.
Incorporated into the boot’s inner, the bouquet is printed on the insole, and across the packaging. To pay tribute to Takahashi’s special detail, we enlisted the help of a florist for our 1460 Remastered shoot. Check out the behind the scenes video below.